Take a look at the map of the United States, pinpoint North Carolina and South Carolina, and scan your eyes east– that’s where you’ll find Bermuda.
“A lot of people have the misperception that we’re in the Caribbean, and we’re not,” says Christopher Keane, Director of Sales with Bermuda Tourism Authority. “If you take North Carolina and South Carolina and draw a line straight across, we’re about 700 miles straight across, so we’re in the North Atlantic.”
Bermuda’s temperate, sub-tropical year-round climate, not to mention its luxury hotels, world-class golf and enticing culinary scene, make it a popular destination, but there’s another thing that Keane says has guests returning time and again: the people.
“The exclusivity of Bermuda makes it a top destination,” says Keane. “At the end of the day, though, it really comes down to the culture and the people. People are just genuinely super friendly and very helpful.
“I always say that the cab drivers are like our ambassadors for Bermuda,” he continues. “They will tell you the best place to get a fish sandwich (a must on island), the best beach to go to, the best restaurant. And not only will they tell you that, they’ll show you that when they’re driving you to wherever you might be going.”
Cup Match, a Signature Annual Event
Photo: Bermuda Tourism Authority
Visitors can mix and mingle with the locals at Cup Match, a two-day public holiday that’s Bermuda’s most celebrated annual sporting and cultural event that’s held in late-July/early-August. Combining cricket, history, community and national pride, many Bermudians consider Cup Match, which began in 1902, one of the island’s most important cultural traditions. At the heart of Cup Match is cricket, when St. George’s Cricket Club (East Side) faces off against Somerset Cricket Club (West Side).
“I compare it a lot to the [New York] Yankees versus the [Boston] Red Sox,” says Keane. “It’s that type of competition – everyone has a side; they pick a team.”
In addition to cricket, events around Cup Match include live music and entertainment; the traditional Crown and Anchor dice game; family picnics and reunions; local food vendors serving Bermudian favorites like fish sandwiches, jerk chicken and codfish breakfasts; and fashion shows, social gatherings and community celebrations.
Visitors who are on island for Cup Match will not only have the opportunity to watch world-class cricket and experience one of Bermuda’s biggest annual festivals, but learn about the island’s history of emancipation and cultural heritage.
Ideal Times to Visit Bermuda

While Bermuda’s high season runs from the middle of May through the beginning of October, Keane says that the shoulder seasons of mid-October through November and March and April are “great times with great values” to visit the island.
“If you come in December, January, or February, you might not necessarily be in the ocean, but all our resorts have heated pools and you can golf all year-round,” says Keane. “Temperatures are anywhere from 60 to 70 degrees, really mild and very comfortable, so it’s a great opportunity if you’re someone who wants to be outside and exercise, get an opportunity to be out in the fresh air.”
Visitors will also find unique activities on the island, like perfume making at Lili Bermuda, perfect for a girls’ weekend, bachelorette parties, or a gift for that someone special. Using locally sourced ingredients, guests can create their own scents and then enjoy high tea in the garden, which Keane calls “absolutely spectacular.”
These are just a few reasons to visit Bermuda any time of the year. Even with its small size of just 21 square miles, there are plenty of options when it comes to things to see and do on The Rock, as well as places to grab a bite to eat.
Why Bermuda
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Temperate, sub-tropical climate year-round.
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Direct flights are just 90 minutes from New York, and two to three hours from other major East Coast cities like Philadelphia, Atlanta, Boston and Miami.
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The island is just 21 square miles, with most points of interest within 20 minutes of each other.
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The Bermuda Arrival Card can be completed prior to arrival, making for expedited travel through customs upon arrival.
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Travelers clear U.S. Customs in Bermuda prior to returning to the U.S.
What’s New in Bermuda
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Named the #1 Top Island in the Caribbean & Atlantic in Condé Nast Traveler’s 2025 Readers’ Choice Awards, for the third consecutive year.
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Britain’s King Charles III visited Bermuda in April 2026.
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Visitors to Bermuda can now rent electric microcars, which can seat two passengers; some can fit a suitcase, too.
SEE
City of Hamilton
Photo: Bermuda Tourism Authority
Though a small island, Bermuda’s history runs deep. The accessible Discover Hamilton Walking Tour is led by Ed Christopher, the town crier and one of the country’s most well-known and knowledgeable local figures. Join him for a tour that winds through the city and past its landmarks while he shares stories about the places and people who have made Hamilton what it is today.
Bermuda Underwater Exploration Institute

Bobbing in the North Atlantic Ocean, it’s of little surprise that Bermuda’s especially keen on all things water. The Bermuda Underwater Exploration Institute (BUEI) is a terrific place to learn all about the aquatic landscape, from the mystery of the Bermuda Triangle to the island’s geography and the marine mammals and animals that live beneath the ocean’s surface.
Crystal Caves
Photo: Bermuda Tourism Authority
Follow in the footsteps of Mark Twain when you take your exploration of Bermuda underground and into the Crystal Caves; Twain was the first tourist in the caves when he visited in 1908. A guided tour winds along the pathways floating atop a crystal-clear lake with stalactites growing overhead. The caves are truly a natural phenomenon, and so popular that reservations are highly recommended.
DO
Jet Ski Tour
Photo: Bermuda Tourism Authority
The turquoise waters surrounding Bermuda are just too tempting, so when it’s time to break for the day, opt for a jet ski tour. After a quick lesson, even novice jet skiers will be ready to ride and navigate their ways to underwater caves, through marinas filled with impressive yachts, over shipwrecks and to beaches to laze in the sun.
Catamaran Cruise
Photo: Bermuda Tourism Authority
Another way to have fun on-the-water, but a bit more relaxed than on a jet ski, is on a catamaran cruise. Charter a day trip complete with stand-up paddling, snorkeling, swimming and kayaking, or end the day with a sail at sunset. When the sun dips below the horizon and the sky lights up in pastels… well, it’s truly unforgettable.
Golf
Photo: Bermuda Tourism Authority
What would a trip to Bermuda be without a round of golf? It’s quite impressive that, at just 21 square miles, the island boasts seven world-class golf courses designed by the likes of Charles Blair McDonald and Robert Trent Jones, Sr. In addition to being challenging, the golfing affords stunning views at every hole, many of which overlooking the ocean.
EAT
Harbourfront Restaurant
Photo: Bermuda Tourism Authority
Overlooking Hamilton Harbour, the Harbourfront Restaurant is open for lunch weekdays, and dinner every night of the week. With menus featuring fresh fish, steaks, salads, sushi and international dishes, there’s sure to be something to satiate everyone’s appetites.
Port O’ Call
Photo: portocall.bm
Fresh fish, homemade pasta, sandwiches, lighter dishes and vegetarian options are what your guests will find when they dine at Port O’ Call in Hamilton. The intimate restaurant is open for lunch and dinner; the harbor view terrace is perfect for those who would like to dine al fresco. The Lounge hosts happy hour weekdays.
The Waterlot
Photo: Fairmont Southampton
Bermudian hospitality has been on the menu at The Waterlot in Southampton since 1670. Rich in tradition, the sophisticated restaurant serves dinner nightly, its menu featuring world-class dishes and modern classics that highlight fresh, locally sourced ingredients, all which pair nicely with a glass of expertly curated wine. Order à la carte, or dine on Sunday for the set three-course dinner.
STAY
ALHI’s Luxury Leisure & Business Travel Members in Bermuda are ready to welcome visitors to the island life: Cambridge Beaches Resort & Spa, Fairmont Southampton, Hamilton Princess & Beach Club - A Fairmont Managed Hotel, The Loren at Pink Beach and Rosewood Bermuda.
Cambridge Beaches Resort & Spa

For more than 100 years, Cambridge Beaches Resort & Spa has welcomed guests to its authentic cottage accommodations and stunning location on its own private cove and four private beaches. More than 80 spacious and beautifully appointed suites dot the resort’s 23 acres, which also boasts three waterfront restaurants, afternoon tea and a cocktail bar.
Fairmont Southampton

After extensive renovations totaling $550 million, Fairmont Southampton is reopening with a fully reimagined sense of luxury, from a new signature Beach Club with an expansive oceanfront pool to elevated dining, all of which has been redesigned to reflect the warmth and spirit of Bermuda. Make the most of a stay in the exclusive Fairmont Gold Wing.
Hamilton Princess & Beach Club - A Fairmont Managed Hotel

Your clients will easily find themselves feeling right at home in one of the 380 guestrooms and suites at the iconic “Pink Palace” on Hamilton Harbour, Hamilton Princess & Beach Club - A Fairmont Managed Hotel, with the option of staying in the exclusive Fairmont Gold Wing. Play a game of tennis or pickleball, paddleboard at sunrise or sunset, spend the day at the spa, or take a 20-minute ride on the jitney to the private Princess Beach Club for a relaxing day at the beach. It all awaits at Hamilton Princess.
The Loren at Pink Beach

Art, luxury and a modern aesthetic blend for an unforgettable stay at The Loren at Pink Beach, perched on a cliff overlooking the island’s southern shore. The intimate property offers a variety of elegant and sophisticated accommodations ranging from hotel suites to one- and three-bedroom villas to a six-bedroom, 10,700 square foot secluded home on its own 5.5 acres with its own private beach.
Rosewood Bermuda

Just 10 minutes for the airport, but seemingly a world away, the 88-room Rosewood Bermuda is a wellness destination with amenities like Sense, A Rosewood Spa, a state-of-the-art fitness center, refreshing pools, golf, tennis and ocean adventures like sailing, windsurfing and snorkeling.